New opportunities to tackle road safety

Several factors of driver state negatively impact road safety, such as distraction (in-vehicle or external), fatigue and drowsiness, health concerns (e.g. illness, frailty, cognitive state) and extreme emotions (e.g. anxiety, stress, anger). Moreover, differences in socio-cultural factors are still among the main determinants of road risks. At the same time, technological developments make massive and detailed operator performance data easily available. For example via new in-vehicle sensors that capture detailed driving style and contextual data. This creates new opportunities for the detection and design of customised interventions to mitigate the risks, increase awareness and upgrade driver performance, constantly and dynamically. The optimal exploitation of these opportunities is the challenge that i-DREAMS faces